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What is required to do business today? Discover what you need to know about getting to the next level with Impact’s blogs, videos, webinars, eBooks, and more!

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Blog Post

A hand drawn lightbulb on a crafting table with colorful charts behind

Content Marketing for Business Growth

This piece explores how intentional, audience‑focused content can fuel meaningful business growth. From shaping your brand story to guiding buyers through every stage of their journey, it shows how a well‑built content system builds trust, supports revenue, and strengthens long‑term customer relationships.

Mar 04, 2026

Blog Post

A digital wall with lock pads placed on it

Breaking Down CMMC 2.0 Compliance with Chase Deatherage

Read through this Q&A with Virtual Compliance Manager, Chase Deatherage, who breaks down CMMC 2.0 compliance, the assessment process, and reviews the coming enforcement.

Cybersecurity

Mar 02, 2026

Blog Post

A printer machine with a stack of printed documents on the tray.

How To Choose the Best Printer for Your Small Business

Need physical documents at work? Read Impact's blog addressing printing needs and determining which types of printers are good for small businesses.

Print Services

Feb 26, 2026

Blog Post

A screen of binary numbers with the words 'data breach' in the middle colored orange

What’s Included in a Data Breach Response Plan?

A data breach is stressful, but your response plan shouldn’t be. This guide walks through the essential parts of an effective data breach response plan, including identification, isolation, eradication, recovery, forensic investigation, and fortification.

Cybersecurity

Feb 25, 2026

Blog Post

Two young people smiling and sharing a moment on a smartphone in a shopping center

Gen Z Consumer Behavior & Shopping Trends

The five top Gen Z consumer values are: a digital-first mindset, sustainability, diversity and inclusion, authenticity, and accessibility.

Marketing

Feb 23, 2026

Blog Post

A shield icon with a lock pad in the center. It is pink and stands atop a circuit board.

CIO vs CISO - Understanding the Differences

The CIO and CISO play very different roles in shaping an organization’s technology and security posture. This guide breaks down what each leader is responsible for, how their work intersects, and why a strong partnership between IT and cybersecurity matters.

Cybersecurity

Feb 18, 2026

Blog Post

People Looking Over Table

6 Benefits of Programmatic Advertising with Examples

Uncover the benefits and importance of programmatic advertising, learn how it works, and discover why marketers should consider using it in their campaigns.

Marketing

Feb 16, 2026

Blog Post

A man and woman working on different devices in a server room

Data Center Tiers: What Are They and Why Do They Matter?

Data center tiers indicate the level of uptime and security associated with an off-site data center. Below, we explore what each of the data center tiers (1, 2, 3, or 4) mean and which your business should use.

Cybersecurity

Feb 12, 2026

Blog Post

A group of professionals collaborating together

Optimizing the Customer Journey

A strong customer journey isn’t built on guesswork. It’s the result of clear insights, aligned teams, and everyday improvements that reduce friction and build trust. This guide breaks down what modern customers expect and how to shape an experience that supports them from first interaction through long‑term loyalty.

Digital Transformation

Feb 11, 2026

Webinar

What a Real MSP Partnership Looks Like | Webinar

Know what to look for in a partner, common misconceptions, and how the right MSP relationship can help you focus on goals, not business burdens.

Customer Experience

Feb 11, 2026

Blog Post

A laptop dashboard with metrics on the screen

What Is MarTech? And Why Is It Important to Your Business?

Discover what MarTech is, why it's important to be using modern marketing technology, and examples of tools you should be using today.

Marketing

Feb 09, 2026

Blog Post

A persons hand on the trackpad of a laptop with a variety of tools connected in a workflow map

Creating Business Process Improvements through Modern Technology

Modern technology is reshaping how organizations operate, not through big overhauls but through practical improvements that reduce friction and sharpen execution. This piece explores where to start, how to gauge AI readiness, and what it takes to build a system that keeps getting better.

Digital Transformation

Feb 04, 2026

Blog Post

Close up of a vintage football helmet

How Big Game Promotions Create Big Business

The big game is projected to have over 200 million viewers worldwide and have consumer spending reach over $18 billion. Read more to find out how you can benefit from marketing around the championship game.

Marketing

Feb 02, 2026

Blog Post

A rising bar graph sprouting from a magnifying glass in the middle of a circuit board

Forecasting with Purpose: From Risk Scores to Revenue Reality – Part 4 of 4

In the final part of her series, Dr. Zubia Mughal discusses the last phases in the development of a modern churn-forecasting model that yields more accurate results by considering account behavior and mapping out signal paths.

AI

Jan 28, 2026

Blog Post

A person wearing a grey hoodie and sitting in front of a wall of monitors

What Happens During a Cybersecurity Risk Audit?

A cybersecurity risk audit provides deep insights into the overall health of your network and provides you with the knowledge you need to evolve your defenses.

Cybersecurity

Jan 27, 2026

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